Bottle Cap Fishing Lures

2004 - Volume #28, Issue #6, Page #10

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Canadians love their beer, so it's maybe no surprise that a thrifty ex-fishing store owner came up with these new bottle cap fishing lures.
  The idea hit Norm Price one day when he bent a cap in half and threw it onto a table next to a fishing hook. He thought the colorful, shiny cap might make a good lure, so he made one. This first lure wasn't very strong because the holes he drilled in it weakened the metal. So he went to a machine shop and had a special punch made that actually strengthens the cap.
  He headed right out to a nearby river and on his first cast, he landed a 32-in. brown trout, winning a $50 bet with a friend who said it wouldn't work.
  "Easiest $50 in my life," he says. "My friend said it was just a fluke, so I kept fishing. After 15 minutes and two casts I pulled in a 28-in. Rainbow," Price says.
  "Lucky Lures - The Original Bottle Cap Lure Company" was born soon after.
  "The list of species this lure will catch continues to grow. Our testimonials keep rolling in," Price says. "We recycle bottle caps from bars and restaurants. Friends and family members are also a great help," Price says.
  Price says he is the only lure manufacturer whose choice of raw materials is actually improving the environment.
  The lure simulates a minnow as it swims through the water, and since bottle caps are made from a metal composite and not aluminum, the weight is just right, according to Price.
  "We don't just have a fishing lure, we have a very unique promotional product," he says. "When ordering, you can specifically choose any brand of beer or soda pop you prefer, or opt for an assorted six pack."
  Price can also print customized logos on caps for fundraising efforts or company events.
  Bottle Cap Lures sell for $5 (Can.) each, or $30 per six-pack, plus shipping.
  He's looking for distributors.
  Contact: FARM SHOW Followup, Norm Price, Lucky Lures - The Original Bottle Cap Lure Company, 594 Short St.,
Sherbrooke, Quebec, Canada, J1H 1S3 (ph 888 846-6533 or 819 566-7581; email: info@bottlecaplure.com; website: www.bottlecaplure.com).

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Bottle Cap Fishing Lures MISCELLANEOUS EQUIPMENT Miscellaneous 28-6-10 Canadians love their beer, so it's maybe no surprise that a thrifty ex-fishing store owner came up with these new bottle cap fishing lures. The idea hit Norm Price one day when he bent a cap in half and threw it onto a table next to a fishing hook. He thought the colorful, shiny cap might make a good lure, so he made one. This first lure wasn't very strong because the holes he drilled in it weakened the metal. So he went to a machine shop and had a special punch made that actually strengthens the cap. He headed right out to a nearby river and on his first cast, he landed a 32-in. brown trout, winning a $50 bet with a friend who said it wouldn't work. "Easiest $50 in my life," he says. "My friend said it was just a fluke, so I kept fishing. After 15 minutes and two casts I pulled in a 28-in. Rainbow," Price says. "Lucky Lures - The Original Bottle Cap Lure Company" was born soon after. "The list of species this lure will catch continues to grow. Our testimonials keep rolling in," Price says. "We recycle bottle caps from bars and restaurants. Friends and family members are also a great help," Price says. Price says he is the only lure manufacturer whose choice of raw materials is actually improving the environment. The lure simulates a minnow as it swims through the water, and since bottle caps are made from a metal composite and not aluminum, the weight is just right, according to Price. "We don't just have a fishing lure, we have a very unique promotional product," he says. "When ordering, you can specifically choose any brand of beer or soda pop you prefer, or opt for an assorted six pack." Price can also print customized logos on caps for fundraising efforts or company events. Bottle Cap Lures sell for $5 (Can.) each, or $30 per six-pack, plus shipping. He's looking for distributors. Contact: FARM SHOW Followup, Norm Price, Lucky Lures - The Original Bottle Cap Lure Company, 594 Short St., Sherbrooke, Quebec, Canada, J1H 1S3 (ph 888 846-6533 or 819 566-7581; email: info@bottlecaplure.com; website: www.bottlecaplure.com).

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